A Journey from Doubt to Trust in Food Freezing

First Contact

It was an ordinary workday when Yurnfreeze received a call from CP Foods. They got straight to the point: as a food gia9nt in the European market, their shrimp production line had always been a key part of the business. However, the European-made equipment they had relied on, while stable, came with a high price tag and maintenance costs that were increasingly burdensome. They decided to explore new options—and their attention turned to China.

From Doubt to Curiosity

“To be honest, our first impression of Chinese equipment was ‘cheap, but is it reliable in quality?'” Musielak recalled later. In order to find an answer, they contacted more than a dozen Chinese suppliers and had countless email exchanges and phone conferences. However, most of the responses were either vague about professional questions or overly promotional, leaving them constantly worried. Until they discovered Yurnfreeze – “We were attracted by their professional attitude,” Musielak said. “They didn’t rush to sell products but asked us a lot of details: production line requirements, types of food, local climate conditions in Poland.” A few days later, Yurnfreeze customized a detailed plan for quick – freezers and cold storage for CP Food free of charge. The drawings were clear, the data were detailed, and even the logic of cost control was listed one by one. This sincerity made them decide: to come to China and see for themselves.

Factory Visit

From the moment they stepped into our company, we could sense their caution and anticipation. During the communication process, our design team elaborated in detail on the solution we specifically crafted for shrimp processing. We explained the highly efficient and automated operation principle of the shrimp processing line, which is capable of quickly and accurately completing a series of processes such as shrimp washing, shelling, and sorting. Then, we introduced how the supporting refrigeration system precisely controls the temperature during the processing to ensure that the freshness of the shrimp is perfectly preserved at every single step. Additionally, we talked about the optimized design of the cold storage, which provides an ideal storage environment for shrimp products.

Meanwhile, our rich experience in customer cases also caught their attention. (The aquatic products industry in China is mainly distributed in southern cities, and the market share of Yurnfreeze’s equipment exceeds 80%.) These real and successful cases were just like powerful business cards, gradually dispelling the doubts in their minds.

From Curiosity to Assurance

“Their factory really surprised me,” Musielak said afterward. “Not only are the facilities advanced, but the professionalism of the team also exceeded my expectations. The level of standardized management in the factory has changed my stereotypes about China.” Before leaving, CP Food decided to cooperate with Yurnfreeze, purchasing a complete set of shrimp production lines, and expressed great confidence in this cooperation.

Delivery and Support:

Before the goods were dispatched, their cautious attitude manifested once again. They arranged professional personnel from various positions to come and inspect the equipment, and the Chief Operating Officer (COO), a senior leader, accompanied them on this inspection trip. We opened the factory gates generously to welcome their inspection. When they delved into the factory workshop and witnessed the rigorous production process, the strict quality control system, and the already assembled finished products, all their doubts were replaced by approval. After a meticulous inspection of the shrimp processing line, they were completely reassured about the quality of our products.

From Assurance to Trust

Two months later, the equipment arrived in Poland as scheduled. We sent experienced engineers to the site for installation and debugging as promised. During those days of debugging, the temperature in Poland was bitterly cold, but the production line was bustling with activity. From installation to the completion of the operation test, it only took 25 days, and the first batch of cooked shrimp products successfully came off the production line. AREK, the Equipment Manager, couldn’t help but smile as he stared at the monitoring screen, “This is even better than the European equipment we used before!”

Continuation in the Future

Shortly after the engineers returned to their home country, we received a video from CP Food. In the video, their production line was operating smoothly, and AREK gave a thumbs-up to the camera twice.

From Cooperation to Partnership

Half a year later, a special letter reached us – it was an official letter of recommendation from CP Food, bearing the collective signatures of the engineers and the equipment department team, as well as the company’s seal. In the letter, they affirmed the excellent operation of the shrimp processing line equipment. It not only significantly improved the processing efficiency but also greatly reduced the labor cost. Moreover, the processed shrimp products have become extremely popular in the market due to their outstanding quality. Meanwhile, they spoke highly of our after-sales service: “The after-sales service is impeccable. Whenever we raise a question, they always respond immediately without delay.”

At the end of the letter of recommendation, CP Food clearly expressed its anticipation to continue collaborating with Yurnfreeze in the future and jointly explore broader markets.

This story is not only a successful example of transnational cooperation but also a vivid testament to our strength and credibility. We will continue to uphold a professional, innovative, and responsible attitude to provide outstanding turnkey food freezing project solutions for more global customers like CP Food.

Musielak mentioned us in a meeting, saying, “At first, we just wanted to give Chinese solutions a try, but unexpectedly, we found a long – term partner.” They have already started discussing with us the cooperation plan for the next stage – more efficient quick – freezing systems and larger cold storage solutions.